Hi, I'm Nadia Nurmukhametova

(Yes, I know that last name is a mouthful but I find it often comes in handy as a conversation starter.)

I'm a Seattle-based personal brand and lifestyle photographer. I received formal training in documentary photography and visual communication, and have always taken pride in my knack for visual storytelling.

Why I do what I do

For as long as I can remember, I have loved documenting things that were meaningful to me. I grew up with words—chronicling my daily life in secret journals, short stories, poetry, and so on. Words were the foundation of my self-expression. My written musings were a safe space I had created for myself. It allowed me to express myself more fully whenever I felt like my actions or speech were insufficient, misunderstood, or forced. I loved revisiting what I had written to track my own growth and to understand my own emotions and thought processes.

When I was a teenager, I accidentally discovered photography by borrowing a friend's camera. It was love at that first click of the shutter. I soon realized what a potent combination words and visuals could be, and became obsessed with documentary photography. To me, there is both power and vulnerability in deciding that a certain narrative would be made out of what appears to be a fleeting moment. Choosing the most authentic narrative is a responsibility I don't take lightly. A lot of my work today retains the basic principles of this form of photography.

I love how the world is made up of a complex tapestry of stories that intertwine and bind us together. It gives me such a thrill to unravel some of these stories and bring them into focus. I consider it an honor to be able to collaborate with you and decide together how to celebrate and communicate who you are and what you stand for.

“There is nothing in this world that does not have a decisive moment.”